Детайли за публикацията
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Оригинал (Original)
Автори: Сотирова, Д. В.
Заглавие: 46. Организационна култура на стартъп компанията
Ключови думи: startup company, approaches for understanding organizational culture, metaphors of culture, cloud culture, organizational learning, cultural change

Абстракт: The aim is to construct conceptual frame for examination of startup company`s organizational culture. The paper rеpresents non-instrumetal, symbolic, and contextual approachеs to organizational culture. Modern high-tech innovative entrepreneurial startup initiatives have their particular cultural features. Five approaches for the analysis of organizational culture of startup business organizations are formulated. The generational cultural differences for understanding startup organizational culture are especially emphasized. The possibilities of metaphorical approach for understanding innovative organizational cultures are described. Organizational change to cloud cultural type is considered from the perspective of organizational learning. Some other used metaphors competing the cloud culture are compared based on scientific papers and blogosphere study. Conclusions for the basic features of startup culture and means of encouraging it have been made.

Библиография

    Издание
    Международна научна конференция «Приложна психология-възможности и перспективи», 24-26 юни, 2016, том -, стр. стр. 10 стр., 2016, България, Варна, Изд. на ВСУ «Черноризец Храбър", ISBN ISSN 1314–0507

    Издателските права се държат от Издателство на ВСУ

    Autors: Sotirova, D. V.
    Title: Startup Company Organizational culture
    Keywords: startup company, approaches for understanding organizational culture, metaphors of culture, cloud culture, organizational learning, cultural change

    Abstract: The aim is to construct conceptual frame for examination of startup company`s organizational culture. The paper rеpresents non-instrumetal, symbolic, and contextual approachеs to organizational culture. Modern high-tech innovative entrepreneurial startup initiatives have their particular cultural features. Five approaches for the analysis of organizational culture of startup business organizations are formulated. The generational cultural differences for understanding startup organizational culture are especially emphasized. The possibilities of metaphorical approach for understanding innovative organizational cultures are described. Organizational change to cloud cultural type is considered from the perspective of organizational learning. Some other used metaphors competing the cloud culture are compared based on scientific papers and blogosphere study. Conclusions for the basic features of startup culture and means of encouraging it have been made.

    References

      Issue
      International Scientific Conference Applied Psycology and Social Practice 2016, vol. -, pp. 10 стр., 2016, Bulgaria, Varna, Varna Free University Publishing House, ISBN ISSN 1314–0507

      Copyright Издателство на ВСУ

      Вид: публикация в национален форум с межд. уч.

      Въведена от: проф. д-р Даниела Василева Сотирова